When we started working with Unstructured, they had a great product and a big idea: messy document data transformation at enterprise scale. What they needed was a brand strategy that could keep up.
We embedded as their internal marketing team and got to building everything around one idea: Whatever it is, we can structure it. It was true, it was clear, and it stuck.
Three years later, Unstructured is the default platform for GenAI preprocessing, named a Fast Company Most Innovative Company three years in a row, on the Forbes AI50 and CB Insights 100, and growing at more than triple the rate they were when we started.
Visual Identity
Font System
Color System
Illustrations
Visual Identity
Font System
Color System
Illustrations
Website
Events
Collateral
Advertising
Website
Events
Collateral
Advertising
Product Design
Interface Design
Growth Strategy
Growth Engine
Sales Enablement